The football jersey is not only sportswear, but also merchandise and advertising. Even in amateur football jersey advertising is used as a major source of income and to finance the team uniform. In most cases, attacks the trademark in the production, counterfeiting and sale of football jerseys.

For the first time the club Penarol Montevideo Uruguay came out with advertising logos on their football jerseys. That was in 1950. In Germany you could admire the first shirt sponsorship in 1973. Eintracht Braunschweig presented the Stag of company Jägermeister, although the DFB had banned this advertising campaign before.

But it is precisely this scandal helped the concord jersey to an enormous visibility. Other clubs, such as Wormatia Worms, avoiding the risk of public debates and dispensed with the planned advertising pressure. And so a lot of money.

Differences between small clubs and larger leagues

Meanwhile, the shirt advertising a common practice for application of brands and thus to a second pillar of football clubs has become. A big contribution to the spread of advertising afford the media. But even small clubs in the lower leagues use the possibility of presentation of advertising printing, especially since it often for local company logos, which allow the financing of own team clothing in the first place. For this makes the shirt advertising the sponsors of known and helps him to a certain image.

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In the higher leagues, there is more at stake. It’s about millions. No wonder that hard-hitting contracts are negotiated, for which there are specific maturities. Shirt advertising is the mainly business.

In general, the logo of the main sponsors appears on the chest of the jersey, that exudes a certain importance from the sponsoring organization. The real meaning of football jerseys, namely to protect the football players, it is lost forever more. There is also cooperation agreements in which clubs declare their support of charities or foundations. In return, they must present their logos on their jerseys.


Nowadays, muscle shirts are worn not only for training. Especially in the summer they are popular garments for both women and men. Worn as the only shirt, it is very airy and the wearer or the wearer can simultaneously ” show arm “. In the category of underwear fall the muscle shirts, if you look at it entirely correct.

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The close-fitting cut, and the carrier resemble an undershirt, because the muscle shirt, the arms and the shoulders are uncovered. The freedom of movement is not hindered by the shirt, which is particularly positive comes into play during sports. Nothing hangs loosely around, like a second skin is the muscle shirt to the body. Initially, the popular shirts were worn only by muscular men who wanted to make her toned body to flaunt. Today more and more women attend gyms and also showing their shapely arms and shoulders.

Sporty outfit

For Sport Muscle Shirts can be combined with matching sweat pants. They fit long pants as well as to short and three-quarter length sports pants. During leisure, can be muscle shirts both jeans, shorts as well as swimwear to combine excellent.

As a recreational Shirts

As a leisure shirt you can see muscle shirts in the pool and on the beach, in women and men most often. The reason is that the upper arms are tanned seamlessly, despite wearing a shirt.

Sexy disco outfit

Also at the disco fall on more and more muscle shirts, they are combined from the women with tight skinny jeans or sexy hot pants. The men wear it with jeans. Through their variety of colors Muscle Shirts provide a combination of freedom without restrictions. But beware, for all: only with a toned body muscle shirts see good, otherwise it can be a laughing stock quickly. Who is well toned, signaled by a muscle shirt fashion sense and a healthy body image. A good figure should not hide the right opportunity shapely physique should be shown self-confident.

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